John Warren is the founder and lead content strategist at The WP Collective, bringing over 25 years of experience in visual communication — including 10 years in marketing, design, and advertising creative at Crown Casino.

He combines technical expertise with a deep understanding of human behaviour, brand messaging, and visual storytelling. Whether he’s behind the camera, directing a team, or consulting on content strategy, John brings clarity, calm, and confidence to every shoot.

With a background spanning photography, AI-assisted content creation, video editing, and website development, he delivers work that’s not only visually sharp — but strategically aligned to where and how the content will be used.

Clients value his ability to make people feel at ease on camera, manage complex shoots with minimal fuss, and ask the right questions to extract meaningful stories from brands and individuals alike.

Based in Melbourne. Available for projects Australia-wide.